Featured Selections: Internet Books
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#1 Web Marketing: Achieving Top Ten Rankings In Internet Search Engines |
| This book is a hands-on training manual that will take you by the hand and show you step-by-step what you need to do to increase sales from your Web site by using the most powerful and free marketing tool -- search engines. You can submit your Web site to as many search engines as you want, but unless you are listed high on the list, no one is ever even going to see the link to your Web site. This book teaches you the ranking methods for all the top engines, and a top ranking in a top engine will increase traffic to your Web site | |
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The Internet for Dummies (6th Ed) |
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Even if you're not a dummy, the sixth edition of The Internet for Dummies is one of the best user's guides to the Internet now available. You'll find tips for optimizing your browser for speed, building your first Web page, managing e-mail, subscribing to mailing lists, and, yes, shopping. What is most impressive, however, is the balanced approach the authors take in evaluating Web sites (they do give some Web addresses), online services, and browser software. They offer the pros and cons and let you sort it out. |
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Web Marketing Cookbook |
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The Web Marketing Cookbook was written for marketing professionals who need to deliver promotional materials over the Web but have not acquired the technical expertise. The book provides specific guidelines for 12 different industries, including financial, media and publishing, nonprofit, and real estate. The CD-ROM includes ready-to-use templates for easy installment of marketing applications. |
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Getting Hits : The Definitive Guide to Promoting Your Web Site |
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Getting Hits is the only Web book on the market to target the promotion of sites. It gives the lowdown on how to build up the hits on your Web site. Topics covered include how to post your site to a search engine; links that give the biggest hits; guerrilla marketing through |
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Advertising on the Internet |
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A hands-on guide to buying and selling advertising space on the World Wide Web. There are two main areas of advertising on the Internet that people are trying to learn: how to buy advertising space on someone else's Web page, and how to sell advertising on their own Web site. This book gives advertising managers and designers the information they need to put quality advertising on the Internet. |
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10 Minute Guide to the Internet and World Wide Web |
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The 10 Minute Guide to the Internet and the World Wide Web, Third Edition offers simple, practical help for busy people who need fast results. Through goal- oriented, 10-minute lessons, you'll learn all the essential tasks for effectively surfing the Net, creating and receiving e-mail messages, and more! 10 minutes is all you need to learn how to: connect to the Internet and the World Wide Web; send, read, and reply to e-mail messages; use Netscape Communicator 4 and Internet Explorer 4; learn how to search for the information you need; have information delivered directly to your desktop; and talk on the Net. |
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